Views: 2911 Author: Site Editor Publish Time: 2026-03-09 Origin: Site
Debuts at the 36th East China Fair with a Resounding Success, Capturing New Opportunities in Cross-Border E-commerce and Southeast Asian Markets
In March 2026, the much-anticipated 36th East China Import and Export Fair (commonly known as the "East China Fair") was grandly held at the Shanghai New International Expo Centre. Marking Kenda's first major international exhibition of the year, the company made a stunning debut, showcasing its core products – the PP (Polypropylene) Tool Shed and the premium Plastic Fence series. Throughout the event, the Kenda booth was bustling with activity, successfully consolidating traditional market relationships while also capturing significant interest from cross-border e-commerce clients and Southeast Asian buyers. The exhibition recently concluded on a high note.
New Product Launch, Focusing on New Trends in Outdoor Living
At this year's East China Fair, Kenda highlighted its newly designed PP Tool Shed series. Featuring a modular design, exceptional weather resistance, and eco-friendly PP materials, this product line addresses the common pain points of traditional wooden or metal sheds, such as rust and rot, capturing the attention of numerous professional buyers.
Simultaneously, the displayed Plastic Fence systems became another highlight of the booth. Its realistic wood grain texture, easy installation, and maintenance-free characteristics precisely meet the market demand for modern landscaping and privacy fencing, generating a continuous stream of on-site inquiries.
Precision Attraction, with E-commerce and Southeast Asian Clients as Key Highlights
As the largest import and export trade event in East China, this year's fair gathered buyers from all over the globe. Leveraging its products' suitability for cross-border e-commerce channels—characterized by lightweight design, easy assembly, and convenient shipping—Kenda successfully attracted numerous sellers from platforms like Amazon, eBay, and independent websites for in-depth discussions.
Notably, with the rising demand for home improvement and gardening products in the Southeast Asian market, buyers from Thailand, Vietnam, Malaysia, and other countries demonstrated a strong interest in collaborating on Kenda's plastic products. They highly commended the products' cost-effectiveness and their specific advantages, such as typhoon resistance and humidity tolerance.
A Successful Conclusion and a Vision for the Future
With the successful conclusion of the 2026 East China Fair, Kenda's debut exhibition has drawn to a perfect close. This participation not only showcased Kenda's innovative capabilities in the plastic products sector but also precisely captured incremental growth opportunities within overseas e-commerce channels and the emerging Southeast Asian market.
A representative from Kenda stated, "The response at this East China Fair exceeded our expectations. The professionalism of the cross-border e-commerce clients and the purchasing power of the Southeast Asian market, in particular, have filled us with confidence for the future. We will take this opportunity to accelerate product iteration and upgrades, providing global customers with even higher quality outdoor storage and gardening solutions."
Although the exhibition has ended, our journey of excellence continues unabated. Kenda will continue to uphold its spirit of craftsmanship and looks forward to creating a bright future hand-in-hand with global partners!